How long does SEO take to show results?
Real talk: SEO is not overnight. You should expect to see initial ranking improvements within 60 days and significant traffic growth by 90 days. Anyone promising you page 1 rankings in 30 days is lying. Our Auckland SEO company focuses on sustainable, long-term growth that compounds over time. Month 1 you might see a 20% traffic increase. Month 6 you might see 200%. That's how SEO works when done properly.
What makes your SEO company different from other Auckland SEO agencies?
Most SEO agencies in Auckland charge monthly retainers and deliver reports full of metrics you don't understand. We're different. You get complete transparency. You see exactly what we're doing, why we're doing it, and what results it's generating. No jargon. No hiding behind technical complexity. Just clear communication and measurable results. Plus, we only take 5 clients per month because each business gets our full attention and custom strategy.
How much does SEO cost in Auckland?
Quality SEO is not cheap, and cheap SEO is not quality. Our Auckland SEO services start at $3,000 per month because we deliver actual results, not just activity. That includes technical optimisation, content strategy, link building, and ongoing management. If you're looking for the cheapest option, we're not it. If you're looking for SEO that actually delivers ROI and pays for itself within 90 days, book a strategy call.
Do you guarantee page 1 rankings?
No. Any SEO company that guarantees specific rankings is lying to you. Google controls the algorithm, not us. What we can promise is a proven system that's worked for 15+ NZ businesses. Transparent reporting so you see exactly what we're doing. And if the strategy isn't working, we pivot immediately. Check the proof section above for real client results. The data speaks for itself.
What industries do you work with in Auckland?
We work with any Auckland business that has a proven offer and is ready to scale. E-commerce, B2B services, professional services, retailers, manufacturers. The SEO principles are the same. We've generated results across 15+ different industries in New Zealand. What matters more than your industry is whether you're ready to commit to the 90-day process and have realistic expectations about SEO timelines.
Can you help with local SEO for Auckland businesses?
Yes. Local SEO is one of our core services. If you're a local Auckland business serving customers in specific areas (like plumbers, lawyers, dentists, retailers), we optimise your Google Business Profile, local citations, location-based content, and area-specific keywords. We've helped Auckland businesses dominate the local map pack and organic results for their service areas.
Do I need to sign a long-term contract?
No contracts. Period. Our philosophy is simple: you grow, we grow. We work month-to-month from day one. If we're delivering results and your business is growing, you'll stay. If not, you can walk away anytime. We don't need contracts to keep clients. We keep clients by delivering measurable growth every single month. That's the difference between our Auckland SEO company and agencies that lock you into 12-month contracts.
Will I own the content and SEO work you create?
Yes. Everything we create for your website is yours to keep. The optimised content, the technical improvements, the backlinks we build. If you decide to stop working with our Auckland SEO company, you keep all the work. We're not holding your SEO hostage. That's how confident we are that you'll stay because of the results, not because you're locked in.
What's included in your Auckland SEO services?
Everything you need to dominate Google rankings. Technical SEO audit and fixes. Comprehensive keyword research targeting high-intent search terms. On-page optimisation for every important page. Strategic content creation that ranks and converts. High-quality link building from relevant NZ websites. Google Business Profile optimisation for local visibility. Monthly reporting with clear metrics. Ongoing strategy adjustments based on performance. You get a complete SEO system, not piecemeal services.
How do you measure SEO success?
We track what matters: organic traffic growth, keyword ranking improvements, conversion rate from organic visitors, and organic revenue. Not vanity metrics like impressions or domain authority scores. Every month you get a clear report showing your traffic vs last month, your top ranking keywords and their positions, organic conversions and revenue, and exactly what we did that month. If the numbers aren't moving up, we pivot strategy immediately.
Can you help if my website has been penalised by Google?
Yes, but we need to be honest upfront. If your site has been penalised (manual action or algorithmic penalty), recovery takes longer than normal SEO. We'll audit your site, identify what caused the penalty, submit reconsideration requests if needed, and rebuild your SEO foundation properly. Recovery typically takes 3 to 6 months depending on penalty severity. We don't take on every penalty case because some are not recoverable. Book a strategy call and we'll assess if we can help.
Do you work with e-commerce websites?
Absolutely. E-commerce SEO is one of our specialties. We've scaled multiple Auckland e-commerce brands from a few thousand monthly visitors to over 40,000. E-commerce SEO requires a different approach than service business SEO. Product page optimisation, category page architecture, technical SEO for large catalogs, schema markup for products, internal linking strategies. We handle all of it. Check our proof section for actual e-commerce results.
What if I'm competing against huge brands in my industry?
Good question. You can't out-compete Amazon or huge international brands for generic keywords. But you absolutely can dominate long-tail, high-intent keywords where big brands are lazy. We identify keyword opportunities where big brands haven't optimised properly and you can win. Plus, for local Auckland searches, you have a massive advantage as a local business. We leverage that to get you visibility big brands can't match.
Will SEO work for my B2B company?
Yes. B2B SEO is different from B2C but equally effective. The search volumes are lower, but the value per customer is massive. We've helped B2B service companies in Auckland rank for industry-specific keywords and generate qualified leads that close at 40% to 60% rates. B2B buyers do extensive research before contacting anyone. If you're not ranking when they search, you don't exist. We fix that.
How many keywords will I rank for?
The number varies by industry and competition, but our clients typically rank for hundreds of keywords after 6 months. One Auckland client went from ranking for 214 keywords to 3,842 keywords in 6 months. But here's what matters more: ranking for the RIGHT keywords. We'd rather get you ranking for 50 high-intent keywords that drive revenue than 500 irrelevant keywords that bring traffic but zero customers.
Do you offer SEO training or done-for-you services?
We're strictly done-for-you. We don't offer training courses or DIY SEO programs. Why? Because effective SEO requires daily attention, constant monitoring, technical expertise, and years of experience. You should be running your business, not learning SEO. We handle everything so you can focus on what you do best. You review the reports, approve the strategy, and watch your traffic grow. That's it.
Can I cancel anytime?
Yes. You can cancel anytime with 30 days notice. You keep all the SEO work we've done. The optimised content, the backlinks, the technical improvements. Everything stays on your site. Most clients don't cancel because the results speak for themselves. By month 3 you're seeing real growth. By month 6 the ROI is undeniable. But if SEO isn't delivering value for your business, you're free to walk away. No contracts. You grow, we grow.
Can you work with my existing website or do I need a redesign?
We work with your existing website. Most of the time, you don't need a complete redesign to rank well on Google. You need strategic optimisation. That said, if your site has major technical issues or terrible user experience, we'll tell you honestly. Sometimes a redesign makes sense. But often we can get you ranking with targeted fixes and optimisation. We'll assess your site on the strategy call and give you honest recommendations.
How quickly will I see my first ranking improvement?
Most clients see their first ranking movements within 30 to 45 days. These are usually smaller keyword wins (moving from position 15 to position 8, for example). The big jumps to page 1 for competitive keywords typically happen around the 60 to 90 day mark. By month 4, you should be seeing consistent growth across multiple keywords. This is normal SEO progression when done properly.
What if my competitors are also doing SEO?
They probably are. That's exactly why you need to work with an Auckland SEO company that knows how to compete. SEO is not a zero-sum game though. Multiple businesses can rank on page 1. The question is whether YOUR business is one of them. We analyse what your competitors are doing, identify where they're weak, and exploit those gaps. Competitive markets just require smarter strategy and better execution. That's what we deliver.
How do you choose which keywords to target?
We don't guess. We analyse search volume, commercial intent, competition level, and your conversion data. A keyword might have 50,000 monthly searches, but if it doesn't convert, it's useless. We target keywords where people are ready to buy, not just researching. Keywords where every ranking position drives actual revenue. We use data from your Google Analytics, your sales, and real search behaviour to build a keyword strategy that makes business sense.
Will you need access to my website and analytics?
Yes. We need admin access to your website to make technical improvements and publish content. We need read access to Google Analytics and Search Console to monitor performance. We don't need access to anything financial or sensitive. Just the tools required to do the SEO work. Everything we do is documented and you can see every change we make in real-time.
What if I already have someone doing my SEO?
We can take over from another Auckland SEO company or agency. First, we'll audit what they've done (good and bad). Then we'll show you exactly where they succeeded and where they failed. Sometimes previous SEO work is solid and we build on it. Sometimes it's terrible and we have to start fresh. Either way, you'll know exactly what you're getting. Book a strategy call and bring your current SEO reports. We'll review them honestly.
How do you build backlinks without getting penalised?
We only build high-quality, relevant backlinks from real New Zealand websites. No spammy directories. No paid link schemes. No black hat tactics. We focus on earning links through quality content, strategic partnerships, and digital PR. Yes, it takes longer. Yes, it costs more. But these links last and they actually improve your rankings. Cheap backlinks get you penalised. Quality backlinks get you ranked.
Do you optimise for mobile search?
Mobile optimisation is not optional anymore. Over 60% of searches happen on mobile devices. Google uses mobile-first indexing, which means they rank your mobile site, not your desktop site. We ensure your website is fast on mobile, easy to navigate on small screens, and converts mobile visitors. If your site isn't mobile-optimised, you're invisible to most of your potential customers.
What's the difference between SEO and Google Ads?
Google Ads gives you traffic immediately but costs money per click. SEO takes 60 to 90 days but traffic is free once you rank. Ads stop working the moment you stop paying. SEO keeps working and compounds over time. Most Auckland businesses should do both: ads for immediate leads while you build SEO for long-term growth. But if you had to choose one, SEO delivers better ROI long-term.
Can you help with Google Business Profile optimisation?
Yes. Google Business Profile (formerly Google My Business) is critical for local Auckland businesses. We optimise your profile, manage reviews, post regular updates, add photos, and ensure you show up in the local map pack. For service area businesses, this can drive more leads than organic rankings. We handle your complete local SEO strategy including your Google Business Profile.
What reporting and analytics will I receive?
Monthly reports showing: your current keyword rankings and position changes, organic traffic growth vs previous month, top performing pages and content, conversion rate from organic traffic, competitor ranking comparisons, and a summary of work completed. Everything is visual and easy to understand. No confusing charts. No vanity metrics. Just the numbers that matter to your business growth.
How do you handle SEO for multiple locations or service areas?
If you serve multiple Auckland suburbs or regions across New Zealand, we create location-specific content and optimisation strategies for each area. Separate landing pages for each location. Local citations for each service area. Location-specific keywords targeting customers in those areas. This helps you dominate local search across all your service areas, not just one.
Will SEO help my website convert better or just get more traffic?
Both. We optimise for traffic AND conversions. What's the point of ranking on page 1 if visitors bounce without converting? We analyse your conversion funnel, identify where people drop off, and optimise your site to turn visitors into customers. Better SEO attracts more traffic. Better conversion optimisation turns that traffic into revenue. You get both.
Can you help with Shopify or WordPress SEO?
Yes. We work with all major platforms: Shopify, WordPress, WooCommerce, Squarespace, custom-built sites. Each platform has different technical requirements and optimisation approaches. We know them all. Shopify has specific SEO limitations we work around. WordPress needs certain plugins and configurations. Whatever platform you're on, we'll optimise it properly for Google.
What's your refund policy?
We don't offer refunds because SEO is a service, not a product. You're paying for our time, expertise, and the work we do each month. That said, you can cancel anytime with 30 days notice and keep all the SEO work we've completed. If you're unhappy with results in month 1 or 2, talk to us. We'll adjust strategy or part ways professionally. We'd rather have happy clients who stay because of results than unhappy clients locked in contracts.
How competitive is SEO in Auckland compared to other cities?
Auckland is the most competitive market in New Zealand for SEO. More businesses. More competition. Higher search volumes. That means it's harder to rank here than in Wellington, Christchurch, or regional areas. But it also means the reward is bigger. Rank on page 1 in Auckland and you're tapping into the largest customer base in NZ. Our Auckland SEO company knows this market inside out and how to compete.
Do you offer SEO for international markets or just New Zealand?
We focus primarily on New Zealand and Australian markets because that's where our expertise and network are strongest. If you're a Kiwi business wanting to rank in international markets (UK, US, etc.), we can help, but the timeline is longer and competition is fiercer. International SEO requires different strategies, more resources, and realistic expectations. We'll be honest on the strategy call about whether we're the right fit for your international goals.
What if my industry has very low search volume?
Niche industries with low search volume can still benefit from SEO, but the approach is different. Instead of chasing high-volume keywords, we target long-tail, ultra-specific search terms. We also focus on thought leadership content that establishes you as the authority. Even if keywords only get 50 searches per month, if those 50 people are your exact target customers, that's valuable. We'll assess your industry on the strategy call.
Can SEO help with brand awareness or just direct sales?
Both. When you rank on page 1 for your industry keywords, people see your brand repeatedly even if they don't click immediately. That builds brand recognition and trust. When they're ready to buy, your brand is top of mind. So SEO drives direct traffic AND passive brand awareness. It's compounding. The longer you rank, the more brand equity you build in your market.
How hands-on do I need to be during the SEO process?
Minimal. We handle everything. You review and approve our monthly strategy. You give us feedback on content before it goes live. You participate in a 30-minute monthly call to review results. That's it. Total time commitment from you: about 2 hours per month. We do the heavy lifting. You focus on running your business. That's the point of hiring an Auckland SEO company.
What's the difference between on-page and off-page SEO?
On-page SEO is everything on your website: content optimisation, technical structure, page speed, internal linking, meta tags. Off-page SEO is everything external: backlinks, brand mentions, citations, social signals. You need both. Great on-page SEO with weak backlinks won't rank you. Great backlinks with poor on-page SEO won't convert. Our Auckland SEO services handle both systematically.
How important is page speed for SEO rankings?
Critical. Google confirmed page speed is a ranking factor. More importantly, slow sites have terrible user experience. If your site takes 5 seconds to load, people bounce before seeing your content. We optimise your site speed as part of our technical SEO work. Compress images, minimize code, leverage browser caching, use CDN if needed. A fast site ranks better and converts better. It's non-negotiable.
What are Core Web Vitals and do they affect my SEO?
Core Web Vitals are Google's metrics for page experience: loading speed, interactivity, and visual stability. Yes, they affect your rankings. Sites with good Core Web Vitals rank higher than sites with poor scores, all else being equal. We monitor and optimise your Core Web Vitals as part of our technical SEO. It's included in every Auckland SEO package we deliver.
Can you help with voice search optimisation?
Yes. Voice search is growing rapidly. People search differently with voice than typing. More conversational. More question-based. We optimise your content for natural language queries and question keywords. Plus, voice search results often come from featured snippets, which we specifically target. If you want to capture voice search traffic, we'll build that into your SEO strategy.
How do you handle negative SEO attacks?
Negative SEO (competitors building spammy backlinks to your site) is rare but it happens. We monitor your backlink profile monthly. If we spot suspicious links, we disavow them through Google Search Console immediately. Prevention is better than cure though. A strong existing backlink profile makes negative SEO attacks less effective. That's another reason why ongoing link building matters.
What's the difference between white hat and black hat SEO?
White hat SEO follows Google's guidelines. Black hat SEO uses manipulative tactics that violate guidelines. Black hat might work short-term but you WILL get penalised eventually. We only do white hat SEO. No keyword stuffing. No hidden text. No link schemes. No cloaking. We build sustainable rankings that last years, not quick wins that get you banned. Any Auckland SEO company promising overnight results is using black hat tactics.
How does schema markup help my SEO?
Schema markup is code that helps Google understand your content better. It can get you rich snippets in search results (star ratings, FAQs, prices, etc.). Rich snippets increase click-through rates significantly. We implement proper schema markup on your site: local business schema, product schema, FAQ schema, review schema. It's technical but powerful. Most Auckland businesses don't use schema properly. That's an advantage for you.
Should I focus on high-volume keywords or low-competition keywords?
Both, strategically. We target quick wins (low-competition keywords you can rank for fast) AND long-term targets (high-volume competitive keywords). Month 1 to 3: dominate easy keywords and build momentum. Month 4 to 6: start competing for bigger keywords. Month 6+: go after the most valuable keywords in your industry. It's a progression. Trying to rank for the hardest keywords first is a mistake most businesses make.
How does blogging help with SEO?
Strategic blogging is one of the most effective SEO tactics. Every blog post is an opportunity to rank for another keyword. Answer customer questions. Target long-tail searches. Build topical authority. The key word is strategic. Random blog posts about company news don't help. SEO-focused content targeting specific keywords your customers search for does. We create a content calendar based on keyword research and search intent.
What's the ROI timeline for SEO investment?
Most Auckland businesses see positive ROI by month 4 to 6. You're investing $3,000/month in SEO. By month 4, you should be generating at least $3,000/month in additional organic revenue to break even. By month 6, you should be at 2x to 3x ROI. By month 12, many clients see 5x to 10x ROI because organic traffic compounds. The exact timeline depends on your industry, competition, and current website state.
How do you optimise for Google's featured snippets?
Featured snippets are the boxes that appear at the top of Google results (position zero). They get massive click-through rates. We specifically target snippet opportunities by structuring content to answer questions directly, using proper formatting, creating comparison tables, and optimising for question keywords. Not every keyword has a featured snippet, but when they do, we go after them aggressively.
Can SEO help with my Google Maps ranking?
Yes. Google Maps rankings (local pack) are influenced by your Google Business Profile optimisation, local citations, reviews, and your website's overall SEO strength. We optimise all of these. If you're a local Auckland business, showing up in the map pack for your service area can drive more leads than organic rankings. It's a critical part of local SEO strategy.
How many backlinks do I need to rank on page 1?
There's no magic number. It depends on your industry and competitors. A local plumber in Auckland might need 20 quality backlinks to rank. A competitive e-commerce site might need 200+. Quality matters more than quantity. One backlink from a major NZ news site is worth more than 100 links from random directories. We analyse your competitors' backlink profiles and build a strategy to match or exceed them.
What's the difference between SEO and SEM?
SEO (Search Engine Optimisation) is organic rankings. SEM (Search Engine Marketing) includes both SEO and paid search ads. Some people use SEM to mean only paid ads. Confusing terminology aside, the real question is: should you do SEO, paid ads, or both? Answer: both if you can afford it. Ads for immediate leads. SEO for long-term sustainable growth. If budget is tight, start with ads while building SEO.
How do you stay updated with Google's algorithm changes?
We monitor industry news daily, participate in SEO communities, analyse ranking fluctuations across our client portfolio, and test constantly. When Google announces updates, we assess impact immediately. When we see unexplained ranking changes, we investigate. SEO is not a set-and-forget strategy. It requires constant attention. That's what you're paying for: expertise that evolves with Google's algorithm.
What happens to my SEO if I change my website design?
Website redesigns can destroy your SEO if done wrong. URLs change. Content gets removed. Technical SEO breaks. We've seen Auckland businesses lose 70% of their traffic from poorly executed redesigns. If you're planning a redesign, involve us BEFORE you start. We'll ensure URL redirects are properly mapped, content is preserved, technical SEO is maintained, and rankings survive the transition. Done right, a redesign can improve SEO. Done wrong, it's catastrophic.
Can you help with video SEO for YouTube rankings?
Yes. YouTube is the second largest search engine. Video SEO is different from website SEO but equally valuable. We optimise video titles, descriptions, tags, and thumbnails. We create video content strategies targeting keywords your customers search for. Video content also helps your website SEO because Google loves diverse content types. If video makes sense for your business, we'll integrate it into your overall SEO strategy.
How important are customer reviews for SEO?
Extremely important, especially for local Auckland SEO. Google reviews influence your Google Business Profile ranking directly. Reviews on your website add fresh content and social proof. We help you implement review generation systems and respond to reviews properly. More reviews equals better local rankings. It's that simple. We'll show you how to get more reviews systematically without sounding desperate.
